The primary objective of the campaign was to promote tree plantation and raise awareness about the crucial role trees play in mitigating climate change. To kick off the initiative, Eco Tech organized a grand event in collaboration with local environmental organizations, government bodies, and schools. To engage the younger generation, Eco Tech partnered with schools to incorporate environmental education into their curriculum. Students participated in tree planting competitions, creating a friendly rivalry that spurred enthusiasm for the campaign. The company also provided educational materials to teach children about the environmental benefits of trees and the importance of preserving nature. To ensure the campaign's impact extended beyond the initial planting day, Eco Tech implemented a monitoring and maintenance program. Eco Tech volunteers, along with community members, regularly checked on the planted trees, providing necessary care and support to ensure their healthy growth. The campaign gained momentum on social media, with the hashtag #TreePlantation trending as residents shared pictures and updates on the thriving saplings. Eco Tech also organized periodic tree-planting events to sustain community engagement and celebrate milestones in the campaign.